If, like me, you are a fan of “I’m Sorry I Haven’t A Clue” you will be familiar with people not being able to distinguish the difference between similar words or phrases.
So, for instance, what is the difference between Branding and a Logo?
Branding is the overall strategy or concept that a customer associates with your business; this will include the visual aspects of the business, the tone of communication, the services supplied and the pricing structure. The entire experience!
The Logo is just one part of the whole package. It’s a visual component used to identify the business instantly.
Best of all, I’m happy to work with businesses on either level. Maybe you simply need a logo for a new product or service; equally, if you want to look at your complete business strategy, I’m keen to help.
- Branding: Developing strong brand identities, including logo design, colour palettes, typography, and brand guidelines.
- Print Design & Artwork: Creating visually appealing print materials such as press advertising, business cards, brochures, catalogues, exhibition displays, flyers, labels, packaging, posters and stationery.
- Digital Design: Designing websites, social media graphics, video clips and digital advertisements.
- Image Manipulation: Providing custom vector and rasterised graphic elements for various projects.
